The GFF Journey

Formed in 2004, Grain Foods Foundation (GFF) is a joint venture of members from the baking and milling industries, and allied suppliers. GFF is a supportive, expert group of thought leaders and advocates for ALL grain foods that believe everybody needs grain food to enjoy a happy and healthy life.

The Foundation is directed by a board of trustees, and its funding is provided through voluntary donations from private grain-based companies, supplemented by industry associations.

To promote the common business interests of its members, GFF offers research-based information and resources to members, partners, influencers, policy makers and consumers through a comprehensive communications campaign, conferences, webinars, research tools, social media and more. Many campaign elements are available to members for use in individual promotional efforts.

Nutrition is an always hotly contested topic and Americans have been inundated with often conflicting and sometimes suspect nutritional advice. GFF is committed to bringing fact-based information and common sense to the consumer. We encourage consumers to follow the recommendation of nutrition experts and to make grains a foundational platform of their daily diets.

The Foundation is committed to nutrition education programming that is firmly rooted in sound science, being a strong advocate for our members, a resource for consumers and the media who want to learn more about the role of grains in a healthy life style. For all of these reasons and more, GFF invites you to: Come to the Table — for all things grains.

Explore the Grain Foods Foundation ongoing initiatives.